A little about me

Hi, I'm Anna, the designer and marketer behind The School Story.

My career began in London, working in commercial design and marketing. During this time, I developed a strong foundation in creating professional, engaging materials, from corporate bids and presentations to marketing campaigns, combining creative design with clear, effective communication.

I've since brought that experience into education, working across a multi-academy trust of primary schools as well as within secondary education.

My experience covers a wide range of creative and communications projects, from school prospectuses, websites and admissions campaigns to newsletters, social media, promotional materials and school branding. I've also worked on trust-wide projects, including recruitment packs, people strategies, corporate documents and communications that help organisations present a clear, consistent and professional identity.

Working so closely with schools and academy trusts has given me a real understanding of the challenges they face. There's so much to celebrate and communicate, but finding the time, resources and budget to do it well isn't always easy.

That's where The School Story comes in.

I wanted to create a design service that combines professional, creative marketing with a genuine understanding of education. Something that's approachable, affordable and flexible, without compromising on quality.

Whether it's a beautiful school prospectus, a professional recruitment pack, a trust-wide publication or a little extra creative support throughout the year, my aim is simple: to help schools and trusts communicate their stories clearly, creatively and with confidence.

Because every school — and every trust — has something special worth sharing.